Portfolio Overview
Career Counselling
Systematic process meant to guide students and working professionals to make informed career choices. It includes:
- comprehension of their interests and skills
- Recognising areas of untapped potential
- Analysing industry trends
- Career mapping, assessment and roadmap
- Job hunting techniques
- One on one mentoring sessions based on
- Providing scientific career counselling test- DMIT analysis
- Taking a career leap by pursuing the right career at the right time
- Taking a career leap by pursuing the right career at the right time.
- Reflecting on passion and purpose of life
- Provision of unbiased guidance on problems in career due to psychological and family issues
Content Manager
Managing content creation, development and distribution for various platforms and channels.
4Cs for
Meaningful
Content
Thus, facilitates:
- Building brand identity and online presence.
- Blog and article writing, product descriptions
- Strategising, publishing and auditing content.
- Excellent proofread content.
- Optimisation through SEO.
- Increased web traffic across different platforms
- Tracking web analytics and users' engagement metrics.
- Alignment with short term and long term marketing strategies.
- Optimum utilisation of content management systems- WordPress and Drupal
- Content creation spans across textual,audio,visual and graphics sectors.
Digital Marketing
Umbrella term used for targeted interactive marketing of products and services using digital channels like smartphones,desktop computers,etc. and digital technologies. It is one stop solution for several challenges associated with traditional marketing, for instance:
- Increases value for time.
- Encompasses global population, thus has limitless outreach.
- Highly economically feasible.
It constitutes:
- Brand communication-It helps to promote brands by selling its products and services to prospective customers connected via digital marketing.
- Social media marketing- Marketing and branding goals get a major boost up with the power and scope of popular social media networks like Facebook, Instagram, X, etc.
- Video advertising- prime video cameras built into most mobile phones, accessibility of magnificent mics that hook right into those phones, and easy use of the lighting has made effortless than ever. This has gave way to the brand new form of video advertising which is not only immensely engaging but impactful also.
Business Consultancy and Strategising
Professional expertise regarding streamlining of operations of company in wide aspects of business, for example, sales, finance, IT, marketing, etc.
Provides for :
- Collaboration with business owners to work closely on projects intended to regulate standard operating procedure (SOP), thereby encouraging increased efficiency and growth of organisation.
- Actionable strategies to troubleshoot business issues
- Customisation to business owners' niche specifics which aids identification of weaknesses and thus producing information, insights and recommendations to assist clients in achieving their objectives.
Photography
It is a creative art of producing and recording pictures by capturing
the right light using one’s technical skills and artistic eye.